Adland-Searching for the Meaning of Life
…on a branded planet.
how true. think most of us working in this space do the same. at least I hope so.
Just finished reading this book over the holiday break and it was a very good read, whether you work in advertising or not. Othmer doesn’t pretend to be more than what he really is, a seasoned ad man. he takes you through some interesting experiences in his career, touching on the multiple disciplines woven into the agency world. he gave me a new way of understanding the perspectives of agency creatives and introduced me to some new “agencies” and “thinkers” shaping advertising today.
quick read. fun. and honest.